Our Mission
To provide a positive, empowering, and memorable health and fitness experience enhancing the quality of life, social circle, and community, one person at a time.
Founded in 2014, our premier fitness studio in Alpharetta sets the standard for excellence in the industry by making a meaningful impact on our community. We recognize that every client is unique, with individual mindsets, goals, limitations, and needs. That’s why adaptability and personalized programming are at the heart of our studio culture.
CUSTOMIZED TRAINING TAILORED TO YOU
We believe each individual who steps through our doors is unique, with different goals, mindsets, limitations, and needs. That’s why we have built our training philosophy around the power of customization.
SEMI PRIVATE OR SMALL GROUP TRAINING
Semi-private training offers the same level of focus on form, technique, and progress tracking as our one-on-one sessions. The difference? You get this expert attention while working alongside others, making it a more time-efficient and cost-effective option. You’ll still receive personalized feedback and guidance from your coach, but you’ll also benefit from the camaraderie and energy of training with others.
OUR TEAM
TESTIMONIALS
Mark Spencer
Crystal Farmer
Esther Vayman
Tracy Weiser
Chris Foreman
Blog
Not Sore? Here’s Why That’s Actually a Good Thing 💡
20 Sep 2025
💪 Mythbusting Muscle Soreness Myth: “If I’m not sore, I didn’t get a good workout.”We’ve all heard it before—but here’s the truth: muscle soreness is NOT the ultimate measure of progress. ✅ The Facts: What soreness really means: That ache you feel after training (DOMS: Delayed Onset Muscle Soreness) usually comes from new or unaccustomed movements, not necessarily […]
Why Structure Beats Random Workouts (and Our Latest Reveal)
20 Sep 2025
🔹 Why Structure Beats Random Workouts Every Time Anyone can sweat through a workout — but not everyone makes consistent progress. The difference comes down to structure. At Body By Design, we believe that training with a plan is what turns effort into results. Here’s why: Clear Direction: A structured program tells you exactly what to do, when […]
